Page score: 68 / 100

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SEO Summary

URL: www.hm7.ru
Issues: 9 issues found
Checked date: 04 Dec 2017

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Issues ⁹
Success ¹⁹

There is no Open Graph tags was found

This is good practice to use at list next 3 og tags: og:title, og:image, og:description, og:type. You didn't use any one.

The Open Graph tags enables any web page to become a rich object in a social network. For instance, this is used on Facebook to allow any web page to have the same functionality as any other object on Facebook. Some times ago Search Engine bots starts using this protocol as one of the metric of good optimised website. Lear more about Open Graph Protocol .

Sitemap is not defined in Robots.txt!

You should define url of sitemap.xml in Robots.txt. It's very important to make your site more transparent for Search Engines and increase number of pages in Search Engine results.

A sitemap is a XML file where you can list the web pages of your site to tell Search Engines about the organization of your site content. Search engine web crawlers like read this file to better scan your site. Detailed description you can find in help menu Google .

The Title tag is out of optimal length

Length of the title tag that you use is 114 symbols. Recommended Title tag length starts from 10 and up to 60-70 symbols.

Спецтехника. Продажа строительного оборудования, аренда строительного оборудования В Москве, строительная техника.

Title tag - one of the most important tags for internal website optimization. First of all, searching systems attach great importance to the title tag in page ranking, secondly CTR (click through rate) depends of title tag attractiveness through the website in searching result. Make sure that it contains most important keywords for the page. Detailed description you can find in help menu Google .

Description is too long

Length of the Description should be in the range from 70 to 160.

Продажа и аренда строительного оборудования от российских и зарубежных производителей. Надежное и современное строительное оборудование в Москве, бетономешалка, бетоносмеситель, сварочное оборудование и другая строительная техника.

META Description tag - next on the tag relevance with working on internal optimization. Despite, that searching system not attach great importance in page ranking, of META Description tag attractiveness depends CTR (click through rate) on the website in the searching result, because frequent result is based on Title tag and Description. Include into the qualitative short description of the page, which can attract potential visitors, which view the search results in Google, Yahoo or Bing. Detailed description you can find in help menu on Google .

FavIcon was not found

FavIcon image is not set or empty. Please add it to this page. Usually it should be done for whole website from settings in CMS or website template.

Favicon - logo/image for the website, displayed in the browser bookmarks, open browser pages and the DuckDuckgo results (and some others searching systems). Recommended to add Favicon to website to improve CTR in DuckDuckgo result, it attracts more attention to the website in result. Detailed description you can find in help menu on DuckDuckgo .

Inline CSS-styles was found

We detected inline-styles of coding design. There are 1 inline styles which robot has found. It's necessary to put them in a special CSS file

Examples:

tag: div, style: text-align: center;

Inline-styles - styles which can't be taken out to a special CSS file, they set into HTML-code. This has negative impact on the page size. Inline-styles are also negatively affect the ratio of text to html-code, which must be kept within certain limits. Searching systems value the content of the page, instead of code.

You are not using the power of strong text

Use strong tag to mark the most important keywords at your page.

Extracting text by strong type is used for obvious highlighting of small part of the text.Searching systems also sense the strong typed text as signal for a particular selection of text and taking this information into account when ranking pages. You don't need to make all the text strong, the percentage of strong to simple type should not exceed 10%. Despite the fact that browsers render both of the tags b and strong, recommended to use exactly strong tag.

Alt attribute is missing

Alt attributes with image description can't found at 7 images. Add the alt attribute and point it in to a brief description of the image. It can help to rank site with keywords from the images.

Images URLs:

img/logo.gif
/img/tel_7hm.jpg
img/pic_5.jpg
img/pic_6.jpg
img/pic_1.jpg

Searching systems loves rich-content and rich variety of content pages. Therefore, we recommend to add images on the page with using img tags. For each img image must be registered alternative alt tag. Firstly, it can be shown on the web-site when images are disabled, secondly searching systems getting smarter thought with every passing day, but it not already learned to massively recognize images, and it analyze the essence of the image in the text, spelled out in the alt attribute. This is also attract more additional visitors from the "Search by image" in Google, Yahoo and Bing. There is another way for adding images - through the CSS styles, but in this case they not require alt attribute, but it not ranked by searching systems. Detailed description you can find in help menu on Google .

Title is on page!

Good, this page have title tag! Don't forget to double check it for relevant keywords usage! Here is title that you using:

Description is on page!

Good, this page have description tag! Don't forget to double check it for relevant keywords usage! Here is Description that you using:

H1 tag was detected!

Good, this page have H1 tag! Don't forget to double check it for relevant keywords usage! This is the text that you using here:

URL is good for SEO!

Well done, this page using static URL address without GET-settings.

H1 tag is not empty!

Техника для любого вида работ в нужной комплектации, с необходимым оснащением.

Robots.txt file is available!

Page size is optimal!

Size of the page code is about 10 Kb and not exceed recommended amount 500 Kb.

You using Gzip - excellent!

Looks like page will be download fast.

META tags are not blocking page!

It should indexing normal. No META-robots restrictions was found.

Text/Code ratio a good!

The current ratio of Text/Code is 32.096091365561 . Well done, ratio of text on the page to the amount of html-code is okay.

It's all good with links

Well done, analyzed page found 19 of links and this satisfies the searching systems requirements (not over than 100 links per page).

No iframes found!

Good! Search engines don't like when you using iframes.

H2 tags using well!

Well done, you can face H2 tag about 1 times! Just make sure that you using important keywords with H2 tag.

Качественная и надежная спецтехника

It's all ok with external links!

Good! We not found any "open" external link! It's save the page weight for the best SEO.

Everything ok with external links

When you using external linking you have 2 things to remember: 1) you lose your page weight and follow it to other pages 2) if you have a lot of external links Search Engine can mark you as doorway or pay-link site. Now this number is 0 % and this is good.

Content-Encoding is correct

Images usage well!

Well done, you can use 7 images on the page! Searching systems loves rich-content and rich variety of content pages.

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www.hm7.ru: On-Page SEO Analysis