www.hockey-palace.ru: On-Page SEO Analysis

Page Description was not found

META Description tag not set! It's necessary to add into META Description tag a brief description of the page and include the most important keywords. Recommended META Description length - from 70 to 160 symbols, this is optimally for Google, Yahoo and Bing.

META Description tag - next on the tag relevance after Title Tag with working on internal optimization. Despite, that searching system not attach great importance in page ranking, of META Description tag attractiveness depends CTR (click through rate) on the website in the searching result, because frequent result is based on Title tag and Description. Include into the qualitative short description of the page, which can attract potential visitors, which view the search results in Google, Yahoo or Bing. Detailed description you can find in help menu on Google .

There is no Open Graph tags was found

This is good practice to use at list next 3 og tags: og:title, og:image, og:description, og:type. You didn't use any one.

The Open Graph tags enables any web page to become a rich object in a social network. For instance, this is used on Facebook to allow any web page to have the same functionality as any other object on Facebook. Some times ago Search Engine bots starts using this protocol as one of the metric of good optimised website. Lear more about Open Graph Protocol .

Sitemap is not defined in Robots.txt!

You should define url of sitemap.xml in Robots.txt. It's very important to make your site more transparent for Search Engines and increase number of pages in Search Engine results.

A sitemap is a XML file where you can list the web pages of your site to tell Search Engines about the organization of your site content. Search engine web crawlers like read this file to better scan your site. Detailed description you can find in help menu Google .

FavIcon was not found

FavIcon image is not set or empty. Please add it to this page. Usually it should be done for whole website from settings in CMS or website template.

Favicon - logo/image for the website, displayed in the browser bookmarks, open browser pages and the DuckDuckgo results (and some others searching systems). Recommended to add Favicon to website to improve CTR in DuckDuckgo result, it attracts more attention to the website in result. Detailed description you can find in help menu on DuckDuckgo .

You don't use compression

Server does not use any data compression method. Data compression on http-server allows to improve the page upload speed due to their compression. Searching systems love fast content.

Compression of http pages allows significantly accelerate the processing of the pages by searching systems due to the reduction of their size during download. Using of compression allows to reduce page size up to 5 times. Searching systems are critical to the page upload speed. As faster it works - then more pages can be indexed by searching system. Detailed description you can find in help menu on Google .

Text/code Ratio is bad

Ratio of the text on the page to the total number of html-code so too low - 15.245412336945 . It means that there is too much code and few text, it need to make the text advantage. Try to make styles in external CSS-files, and JavaScript-scripts to external JS-files. Also check HTML, probably it has something to optimize.

  • Text Length:
  • Total Length: 90460

The ratio of text on the page to html code directly affects the indexing by searching systems. Large amount of text is looking good for searching systems. Searching systems evaluate the content, rather than code, so the main part of the web-page should be full of text content. Recommended value - amount of the text on the page should be no less than %s%%.

Inline CSS-styles was found

We detected inline-styles of coding design. There are 26 inline styles which robot has found. It's necessary to put them in a special CSS file

Examples:
  1. tag: p, style: text-align: justify
  2. tag: div, style: height:200px;
  3. tag: div, style: height:200px;
  4. tag: div, style: height:200px;
  5. tag: div, style: height:200px;

Inline-styles - styles which can't be taken out to a special CSS file, they set into HTML-code. This has negative impact on the page size. Inline-styles are also negatively affect the ratio of text to html-code, which must be kept within certain limits. Searching systems value the content of the page, instead of code.

You have open external links

You have 22 external links that is not using rel="nofollow" link attribute. Add rel="nofollow" to increase the weight of the page.

  1. www.facebook.com
  2. www.instagram.com
  3. And 20 more...

According to Google and other SEs, using the rel=”nofollow” html attribute for a link stops it from being a vote for another page. In other words, whenever you use the nofollow html attribute on an outbound link, you are informing Google that you do not vote for this website and do not help it’s PageRank increase in anyway, saving your own page weight. Detailed description you can find in help menu Google .

Too much external links found

Now more than 26 % of links follow out of your site. You should decrease the number of external links and reach value of 10%.

When you using external linking you have 2 things to remember: 1) you lose your page weight and follow it to other pages 2) if you have a lot of external links Search Engine can mark you as doorway or pay-link site. Be smart use not more than 10% external links on page.

You are not using the power of strong text

Use strong tag to mark the most important keywords at your page.

Extracting text by strong type is used for obvious highlighting of small part of the text.Searching systems also sense the strong typed text as signal for a particular selection of text and taking this information into account when ranking pages. You don't need to make all the text strong, the percentage of strong to simple type should not exceed 10%. Despite the fact that browsers render both of the tags b and strong, recommended to use exactly strong tag.

Alt attribute is missing

Alt attributes with image description can't found at 8 images. Add the alt attribute and point it in to a brief description of the image. It can help to rank site with keywords from the images.

Images URLs:
  1. http://www.hockey-palace.ru/wp-content/uploads/201
  2. http://www.hockey-palace.ru/wp-content/uploads/201
  3. http://www.hockey-palace.ru/wp-content/uploads/201
  4. http://wp.hockey-palace.ru/wp-content/uploads/2016
  5. http://wp.hockey-palace.ru/wp-content/uploads/2016

Searching systems loves rich-content and rich variety of content pages. Therefore, we recommend to add images on the page with using img tags. For each img image must be registered alternative alt tag. Firstly, it can be shown on the web-site when images are disabled, secondly searching systems getting smarter thought with every passing day, but it not already learned to massively recognize images, and it analyze the essence of the image in the text, spelled out in the alt attribute. This is also attract more additional visitors from the "Search by image" in Google, Yahoo and Bing. There is another way for adding images - through the CSS styles, but in this case they not require alt attribute, but it not ranked by searching systems. Detailed description you can find in help menu on Google .

Gzip Header is not correct or empty

"Content-Encoding" should have "gzip" value or other correct value.

"Content-Encoding: gzip" allow browser to build page correct. Search engines loves when you help browser to do so.

Title is on page!

Good, this page have title tag! Don't forget to double check it for relevant keywords usage! Here is title that you using:

H1 tag was detected!

Good, this page have H1 tag! Don't forget to double check it for relevant keywords usage! This is the text that you using here:

URL is good for SEO!

Well done, this page using static URL address without GET-settings.

Title length is in optimal range!

Good! The length are optimal! Do not forget to double check that you use the main keywords in it. This is the text that you using here:

Мегаспорт — дворец спорта

H1 tag is not empty!

#мегаспорт

Robots.txt file is available!

Page size is optimal!

Size of the page code is about 89 Kb and not exceed recommended amount 500 Kb.

META tags are not blocking page!

It should indexing normal. No META-robots restrictions was found.

It's all good with links

Well done, analyzed page found 90 of links and this satisfies the searching systems requirements (not over than 100 links per page).

No iframes found!

Good! Search engines don't like when you using iframes.

H2 tags using well!

Well done, you can face H2 tag about 6 times! Just make sure that you using important keywords with H2 tag.

  1. Header Sidebar
  2. Социальные кнопки
  3. And 4 more...

Images usage well!

Well done, you can use 22 images on the page! Searching systems loves rich-content and rich variety of content pages.

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