saltstack.com: On-Page SEO Analysis

Several Page Descriptions was found

You use META-Description tag 2 times! It necessary to keep only 1!

  1. SaltStack systems & configuration management software delivers fast & scalable event-driven infrastructure automation & predictive cloud orchestration.
  2. SaltStack systems & configuration management software delivers fast & scalable event-driven infrastructure automation & predictive cloud orchestration.

META Description tag - next on the tag relevance after Title Tag with working on internal optimization. Despite, that searching system not attach great importance in page ranking, of META Description tag attractiveness depends CTR (click through rate) on the website in the searching result, because frequent result is based on Title tag and Description. Include into the qualitative short description of the page, which can attract potential visitors, which view the search results in Google, Yahoo or Bing. Detailed description you can find in help menu on Google .

Several H1 tag usage was found

You use H1 tag 2 times! It's necessary to leave just one important H1 title. It should include the main keywords. Also make sure that it does not reword Title tag.

  1. Intelligent orchestration for the software-defined data center
  2. “SaltStack Serves Enterprise Taste for Hybrid Clouds with IT Operations Focus”

H1 tag - this is the main title of the page, H2 - subtitle. They are used to highlight summary and paragraphs of the text on the page. Numbers from H tags determine their importance, depending of the level of a title, for example H1, H2, H3, H4, H5 and etc. H1 - high priority, H2 - lower priority and so on. This is done primarily for the convenience of reading material and highlight the most important text titles, but H1 and H2 tags are also taken into consideration by searching systems while ranking. H3, H4, H5 tags H3, H4, H5 tags and others do not have such impact on the raking of a website as H1 and H2 do, but using to improve the visual text. H1 tag should be used only once per page, H2-H5 tags can be used in any quantity. Detailed description you can find in Starter Guide from Google .

Sitemap is not defined in Robots.txt!

You should define url of sitemap.xml in Robots.txt. It's very important to make your site more transparent for Search Engines and increase number of pages in Search Engine results.

A sitemap is a XML file where you can list the web pages of your site to tell Search Engines about the organization of your site content. Search engine web crawlers like read this file to better scan your site. Detailed description you can find in help menu Google .

Description is too long

Length of the Description should be in the range from 70 to 160.

SaltStack systems & configuration management software delivers fast & scalable event-driven infrastructure automation & predictive cloud orchestration.

META Description tag - next on the tag relevance with working on internal optimization. Despite, that searching system not attach great importance in page ranking, of META Description tag attractiveness depends CTR (click through rate) on the website in the searching result, because frequent result is based on Title tag and Description. Include into the qualitative short description of the page, which can attract potential visitors, which view the search results in Google, Yahoo or Bing. Detailed description you can find in help menu on Google .

Text/code Ratio is bad

Ratio of the text on the page to the total number of html-code so too low - 8.5526247817417 . It means that there is too much code and few text, it need to make the text advantage. Try to make styles in external CSS-files, and JavaScript-scripts to external JS-files. Also check HTML, probably it has something to optimize.

  • Text Length:
  • Total Length: 96789

The ratio of text on the page to html code directly affects the indexing by searching systems. Large amount of text is looking good for searching systems. Searching systems evaluate the content, rather than code, so the main part of the web-page should be full of text content. Recommended value - amount of the text on the page should be no less than %s%%.

Too much links was found

We found 145 of links, but it must be not over than 100 links per page

Internal relinking is very important for SEO. Downloading weight on main pages of your web-site by entering links from other pages, you improve the performance of pages that are referenced. If on the contrary share links to other resources - you give the weight and downloads to anothers resources rather than your pages. Remember, the single internal relinking is not enough for downloading weight on the web-site, requires makeup from other external resources. Maximum recommended number of links to external web-sites should not exceed 10%%. Despite the fact that the searching systems formally removed this limitation, its recommended to adhere to a reasonable number of links on a page. In our experience - it is not more than 100 links per page.

Inline CSS-styles was found

We detected inline-styles of coding design. There are 55 inline styles which robot has found. It's necessary to put them in a special CSS file

Examples:
  1. tag: div, style: padding-top: 0px; padding-bottom: 0px;
  2. tag: div, style:
  3. tag: div, style: height: 700px
  4. tag: div, style: height: 700px
  5. tag: div, style: height: 700px

Inline-styles - styles which can't be taken out to a special CSS file, they set into HTML-code. This has negative impact on the page size. Inline-styles are also negatively affect the ratio of text to html-code, which must be kept within certain limits. Searching systems value the content of the page, instead of code.

You have open external links

You have 37 external links that is not using rel="nofollow" link attribute. Add rel="nofollow" to increase the weight of the page.

  1. docs.saltstack.com
  2. docs.saltstack.com
  3. And 35 more...

According to Google and other SEs, using the rel=”nofollow” html attribute for a link stops it from being a vote for another page. In other words, whenever you use the nofollow html attribute on an outbound link, you are informing Google that you do not vote for this website and do not help it’s PageRank increase in anyway, saving your own page weight. Detailed description you can find in help menu Google .

Too much external links found

Now more than 26 % of links follow out of your site. You should decrease the number of external links and reach value of 10%.

When you using external linking you have 2 things to remember: 1) you lose your page weight and follow it to other pages 2) if you have a lot of external links Search Engine can mark you as doorway or pay-link site. Be smart use not more than 10% external links on page.

Title is on page!

Good, this page have title tag! Don't forget to double check it for relevant keywords usage! Here is title that you using:

Open Graph tags used correct!

Good, this page have optimized for social sharing! Here is the data that will be shared:

  1. OG:TITLE - "SaltStack automation for CloudOps, ITOps & Dev"
  2. OG:DESCRIPTION - "SaltStack systems & configuration management software delivers fast & scalable event-driven "
  3. OG:IMAGE - "http://saltstack.com/wp-content/uploads/2014/12/saltStack_horizontal_dark_800x251.png"
  4. OG:TYPE - "website"

URL is good for SEO!

Well done, this page using static URL address without GET-settings.

Title length is in optimal range!

Good! The length are optimal! Do not forget to double check that you use the main keywords in it. This is the text that you using here:

SaltStack automation for CloudOps, ITOps & DevOps at scale

H1 tag is not empty!

Intelligent orchestration for the software-defined data center

Favicon was found!

There is Favicon image on the page. This can provide a higher CTR in search results compared with Favicon absence.

Favicon that was used:

Robots.txt file is available!

Page size is optimal!

Size of the page code is about 95 Kb and not exceed recommended amount 500 Kb.

You using Gzip - excellent!

Looks like page will be download fast.

META tags are not blocking page!

It should indexing normal. No META-robots restrictions was found.

No iframes found!

Good! Search engines don't like when you using iframes.

H2 tags using well!

Well done, you can face H2 tag about 12 times! Just make sure that you using important keywords with H2 tag.

  1. You've never seen Salt like this before
  2. Enterprise-grade speed, security and usability
  3. And 10 more...

Strong tag using well

Technically everything looks good! Just make sure that you mark most important keywords.

All images are optimized!

Good! Just be sure that images use relevant descriptions.

Content-Encoding is correct

Images usage well!

Well done, you can use 33 images on the page! Searching systems loves rich-content and rich variety of content pages.

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